UXD, Music, Arts and more

Hi! My name is Massimo, and I’m a human Swiss army knife

Freelance User Experience Design

I’ve been in the media business since 1995, and have worked for some of the biggest and smallest companies out there.


Music production

I started playing the piano when I was seven and have been involved in dozens of constellations throughout the years. More about this later…


Movies, art, photography i.a.

I am your average undereducated ambivert polymath nutcase, and I’ve fiddled around with storytelling at all levels. Check out:



User Experience Veteran for hire

Here’s what you can hire me for. Should you also need expertise in DTP, illustration / storyboarding, photo editing, movie or music production et. al., do not hesitate to contact me.
  • Concept development
  • Expert evaluations
  • Competitor analysis
  • User journeys
  • Wireframing
  • UI design
  • Storytelling / emotional design
  • Service design
  • Anders Balch Berthelsen

    “On one hand Massimo is highly innovative and creative in his work and on the other he works with an uncanny discipline and an eye for detail. This is a quality that is rare in the business and makes Massimo a very versatile asset for any company. I would recommend his work any day. On a more personal level Massimo is just the nicest guy, with a wicked sense of humour that is more dry than a perfect martini.”

    Anders Balch Berthelsen Marketing and communications manager
  • Asbjørn Poulsen

    “Calling Massimo an Information Architect is overly simplistic. I am hard pressed to find a role in a web project that Massimo couldn’t fill to perfection. His creativity is head and shoulders above most peoples, and to top it off he has extensive knowledge of how the web (and it’s users) work, as well as hands on skills when it comes to actually making stuff that works. I highly recommend Massimo.”

    Asbjørn Poulsen Creative strategist
  • David Jacob Jensen

    “I have worked with Massimo on several occasions and I always look to him, when I get involved in a complex UI project and need extra resources. He has a professional and goal driven approach to even the most demanding assignments and always deliver on time and on budget. He is inventive, keeps cool and even smiles and jokes when under pressure – a valuable ability that keeps the team spirit up.”

    David Jacob Jensen Digital strategist & user experience architect at Kaksi
  • Thomas Adamsen

    “Massimo is not only a highly skilled information architect with an unprecedented attention to detail, but also a true internet specialist, always with the surplus of energy to lend a helping hand to his colleagues in whatever matter related to the web. On top of that Massimo has a great personality, a great sense of humour and a warm glance in his eye, which altogether makes up the kind of person that You enjoy working together with.”

    Thomas Adamsen Senior partner at Hjaltelin Stahl
  • Julie Hjelm Jacobsen

    “Massimo has designed both logo and visual identity of my company, PHYSIOGA. He has a strong creative mind with a profound knowledge and sense of style, outstanding communicational and technical skills and an easy-going personality. My best recommendations!”

    Julie Hjelm Jacobsen Owner // Physioga